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Title details for The Education of an Accidental CEO by David Novak - Available

The Education of an Accidental CEO

Lessons Learned from the Trailer Park to the Corner Office

by David Novak
John Boswell
Audiobook
1 of 1 copy available
Borrow Listen to a sample Listen to a sample
1 of 1 copy available
David Novak–one of today's most engaging, unconventional, and successful business leaders–lived in thirty-two trailer parks in twenty-three states by the time he reached the seventh grade. He sold encyclopedias door to door, worked as a hotel night clerk, and took a job as a $7,200-a-year advertising copywriter with the hopes of one day becoming a creative director. Instead, he became head of the world's largest restaurant company at the ripe old age of forty-seven.
While David never went to business school, he did learn from the greatest of teachers–experience. His ideas built an entire culture around reward and recognition–getting everyone from division presidents to dish washers to buy into recognizing the achievements of others–and are studied in great detail by other companies. Now he wants to share with you what he discovered about getting ahead and getting noticed; motivating people and turning businesses around; building winning teams and running a company of nearly one million people; and always staying true to yourself.
Whether you are the CEO of a global conglomerate or a budding entrepreneur, David Novak's street-smart wisdom will help you get where you want to go.
From the Compact Disc edition.

  • Creators

  • Publisher

  • Release date

    October 9, 2007

  • Formats

    • OverDrive Listen audiobook

      • ISBN: 9781415942567
      • File size: 210680 KB
      • Duration: 07:18:54

  • Languages

    • English

  • Reviews

    • AudioFile Magazine
      While narrator Howard Ross has a voice that sounds like it could belong to a corporate chief executive, it's not a voice that crackles with the personality of David Novak, the gushy CEO of Yum! Brands, Inc., the parent organization of Kentucky Fried Chicken, Taco Bell, and Pizza Hut. Ross's demeanor is almost sedate while Novak is the type of guy who gets excited by the Yum! corporate cheer--"Give me a Y!" The business lessons that Novak imparts aren't all that profound, but they come across as sincere. Amusingly, Novak's advice is peppered with descriptions of his biggest mistakes, such as a botched movie tie-in that left Pizza Hut with nine million pairs of sunglasses. For that, Novak deserves a cheer. Give me a Y! E.D.R. (c) AudioFile 2008, Portland, Maine

Formats

  • OverDrive Listen audiobook

subjects

Languages

  • English

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